The BCN-MCR Letters 
The BCN-MCR Letters
The BCN-MCR Letters 
The BCN-MCR Letters 
The concept: from lettering to “lettering”
This project was especially carried out as a contribution to the exhibition BCNMCR, an event curated and organized by Dave Sedgwick. My piece consisted of a personal recreation of three letters from signs in Barcelona and three from Manchester. The exhibition was held at Manchester’s TwentyTwentyTwo venue and opened from the 27th of March to the 23rd of April 2014.
Despite being related to the self-commissioned project I did two years ago, this time, a higher level of interpretation would be necessary, through illustration, colour and various graphic treatments. My personal challenge was to achieve a balance between the original lettering and an illustrated reinterpretation in a more ‘typographic’ manner by redefining the proportions and design, keeping in mind the final poster format, all by following my intuition.

Choosing the letters
The challenge was to achieve a balance between the original lettering by redefining proportions (see pic below)  and design and create the final set of posters for the exhibition, keeping in mind two key aspects: choosing the letters that would be most representative of a city but would also need to favor the design project.

Process & resolution
Once the letter was chosen, it was first redrawn by hand, then digitised and finally coloured. I tried different solutions until I found the right one for each letter. The references and experience I have acquired over the years are present in this project, and the alliance between the old and the new creates a tension that becomes a new way of expression.
The concept: from lettering to “lettering”
This project was especially carried out as a contribution to the exhibition BCNMCR, an event curated and organized by Dave Sedgwick. My piece consisted of a personal recreation of three letters from signs in Barcelona and three from Manchester. The exhibition was held at Manchester’s TwentyTwentyTwo venue and opened from the 27th of March to the 23rd of April 2014.
Despite being related to the self-commissioned project I did two years ago, this time, a higher level of interpretation would be necessary, through illustration, colour and various graphic treatments. My personal challenge was to achieve a balance between the original lettering and an illustrated reinterpretation in a more ‘typographic’ manner by redefining the proportions and design, keeping in mind the final poster format, all by following my intuition.

Choosing the letters
The challenge was to achieve a balance between the original lettering by redefining proportions and design and create the final set of posters for the exhibition, keeping in mind two key aspects: choosing the letters that would be most representative of a city but would also need to favor the design project.

Process & resolution
Once the letter was chosen, it was first redrawn by hand, then digitised and finally coloured. I tried different solutions until I found the right one for each letter. The references and experience I have acquired over the years are present in this project, and the alliance between the old and the new creates a tension that becomes a new way of expression.
The concept: from lettering to “lettering”
This project was especially carried out as a contribution to the exhibition BCNMCR, an event curated and organized by Dave Sedgwick. My piece consisted of a personal recreation of three letters from signs in Barcelona and three from Manchester. The exhibition was held at Manchester’s TwentyTwentyTwo venue and opened from the 27th of March to the 23rd of April 2014.
Despite being related to the self-commissioned project I did two years ago, this time, a higher level of interpretation would be necessary, through illustration, colour and various graphic treatments. My personal challenge was to achieve a balance between the original lettering and an illustrated reinterpretation in a more ‘typographic’ manner by redefining the proportions and design, keeping in mind the final poster format, all by following my intuition.
Choosing the letters
The challenge was to achieve a balance between the original lettering by redefining proportions and design and create the final set of posters for the exhibition, keeping in mind two key aspects: choosing the letters that would be most representative of a city but would also need to favor the design project.
Process & resolution
Once the letter was chosen, it was first redrawn by hand, then digitised and finally coloured. I tried different solutions until I found the right one for each letter. The references and experience I have acquired over the years are present in this project, and the alliance between the old and the new creates a tension that becomes a new way of expression.
BCN_MCR-References

Original Lettering. These are the images that served as the starting point for my interpretation.

B from Bodegas Mallorquí, C from Cafetería Urgell and N from Camiseria Pons. Barcelona

B from Bodegas Mallorquí, C from Cafetería Urgell and N from Camiseria Pons. Barcelona

M from Midland Hotel, C from Hanckoks and R from the John Rylands Library. Manchester

M from Midland Hotel, C from Hanckoks and R from the John Rylands Library. Manchester
The 50×70 cm posters were beautifully printed by Tam Impression on Colorplan Bright White 175gsm SRA1 (FSC accredited and Acid Free) supplied by GF Smith Papers.
The exhibition
The display as independent pieces in the exhibition offers a visual expression that they would not have if put all together on a single poster for instance; this is why I decided to show them individually. Moreover, each poster mentions the location of the original letter, so it can be seen in its actual environment… if you visit Manchester or you come to Barcelona! If you fall in love with any of them, just let me know, they will be on sale at the end of the exhibition, and later in my own online shop.
You can see a very nice video on Vimeo
The 50×70 cm posters were beautifully printed by Tam Impression on Colorplan Bright White 175gsm SRA1 (FSC accredited and Acid Free) supplied by GF Smith Papers.
The exhibition
The display as independent pieces in the exhibition offers a visual expression that they would not have if put all together on a single poster for instance; this is why I decided to show them individually. Moreover, each poster mentions the location of the original letter, so it can be seen in its actual environment… if you visit Manchester or you come to Barcelona! If you fall in love with any of them, just let me know, they will be on sale at the end of the exhibition, and later in my own online shop.
You can see a very nice video on Vimeo

The BCNMCR letters in show. TwentyTwentyTwo venue, Manchester. Photo © by Drew Forsyth

The BCNMCR letters in show. TwentyTwentyTwo venue, Manchester. Photo © by Drew Forsyth

The BCNMCR letters in show. TwentyTwentyTwo venue, Manchester. Photo © by Drew Forsyth

The BCNMCR letters in show. TwentyTwentyTwo venue, Manchester. Photo © by Drew Forsyth
Conclusion
I have taken hundreds of photos of letters in Barcelona with the aim of showing them to the people that walk these streets and don’t usually see them, but also to others that don’t live here. Therefore, this heritage of anonymous sign painters and craftsmen who decorated houses gave their identity to shops, and produced, without intending to, the (typo)graphic identity of the city, is a treasure we have to share.
I hope I will have contributed some awareness of our patrimony, breathing new life and value into the city.
Thanks to everyone who made it possible and specially to: Dave Sedgwick, for his great work organising on his own, Team-Impresion for doing such a superb job at printing, GF Smith for supplying the beautiful paper, and of course to all the sponsors for their support: Shillington CollegeNine SixtyCreative Review, Estrella Damm, TwentyTwentyTwo, and The Skinny. Thank you.
You can read some great reviews about the event on the blog JAM Creative Studio, by Well Made Studio on Inkygoodness blog,  at The Double Negative and FormFiftyfive.
Conclusion
I have taken hundreds of photos of letters in Barcelona with the aim of showing them to the people that walk these streets and don’t usually see them, but also to others that don’t live here. Therefore, this heritage of anonymous sign painters and craftsmen who decorated houses gave their identity to shops, and produced, without intending to, the (typo)graphic identity of the city, is a treasure we have to share.
I hope I will have contributed some awareness of our patrimony, breathing new life and value into the city.
Thanks to everyone who made it possible and specially to: Dave Sedgwick, for his great work organising on his own, Team-Impresion for doing such a superb job at printing, GF Smith for supplying the beautiful paper, and of course to all the sponsors for their support: Shillington CollegeNine SixtyCreative Review, Estrella Damm, TwentyTwentyTwo, and The Skinny. Thank you.
You can read some great reviews about the event on the blog JAM Creative Studio, by Well Made Studio on Inkygoodness blog,  at The Double Negative and FormFiftyfive.
© 2005-2018 Laura Meseguer
Custom Lettering and Type Design 


© 2005-2018 Laura Meseguer
Custom Lettering and Type Design 


© 2005-2018 Laura Meseguer
Custom Lettering and Type Design 


Drop me a line!
mail@laurameseguer.com

Drop me a line!
mail@laurameseguer.com

Drop me a line!
mail@laurameseguer.com